9 m
I build worlds people dive into
Brand strategist and creative producer. Currently at Disney.
Growth + brand lead · live platform
A rebrand, a social refresh, and an April Fools campaign, all aimed at one thing the data kept pointing to: people needed a reason to come back.
Original IP · Creator, producer, creative director
An apocalypse world with rules other people can write inside. Live wiki, mobile interactive projection installation, now in film development in LA.
Product strategy · Concept + design lead
A card game that teaches Rome by letting tourists argue about it. Took it from concept to a manufactured deck to the video campaign that sold it in.
Original IP · Author, illustrator
A wordless book that had to work in any language it landed in. Sold the first edition by hand and funded the next chapter of the IP with it.
Brand campaign · Strategy + Creative
Argued that a barrier cream needed a point of view, not a routine. North American entry for Illiyoon.
THE SEABED
I’m a Cornell BFA student who treats a brand like a deep dive: find what’s actually down there before you build anything, then make every piece point back to it. Right now I’m a production innovation intern at Disney, testing and building creative tech for how stories get made.
